Local SEO & Google Business Profile
Map pack visibility by service and neighbourhood, practitioner profiles, and structured data so search engines understand exactly what you treat.
About this service
Industries · Clinics & healthcare
Healthcare marketing that fills appointments and survives compliance.
AdiAnsh Media runs local SEO, Google Ads, reputation and conversion-focused websites for clinics, specialists, med spas and private practices — built around booked appointments, with privacy-safe tracking and copy written inside healthcare advertising rules.
Lead channelLocal SEO + Maps
We report onBooked appointments
MarketsUS · UK · Australia
Based inNew Delhi, India
Why clinics and practices are different
Patients do not shop for healthcare the way they shop for anything else.
They are worried, they are comparing a handful of options within driving distance, and they trust reviews and credentials far more than any advert. A clinic that ranks in the map pack with a strong review profile and a clear booking path wins most of that demand before paid search even gets a look.
Healthcare is also where marketing rules bite hardest. Ad platforms restrict health claims and before-and-after imagery. Tracking pixels on patient-facing pages have become a genuine regulatory issue in the US. Professional regulators in the UK and Australia set their own advertising standards.
So we build conservatively and properly: local visibility first, reputation second, paid search on the services with clear demand, and tracking that measures appointments without leaking patient data.
The channel mix
What does the work for clinics and practices.
Google Ads
Service-level campaigns on high-intent searches, written within Google's healthcare policies, with landing pages built for booking rather than browsing.
About this serviceReputation management
Review generation after appointments and considered, privacy-safe responses — never confirming someone is a patient in a public reply.
About this serviceContent
Condition and treatment explainers written in plain language and reviewed by your clinicians — the content both Google and AI assistants rely on for health questions.
About this service
What we plan around
The rules and traps most agencies miss.
Every industry has its own regulations, platform restrictions and ways of quietly wasting budget. These are the ones we plan around for clinics and practices from day one.
Pixels on patient pages
US regulators have warned that tracking technologies on patient-facing pages can disclose protected health information. We set up conversion tracking that records the appointment, not the condition.
Platform health policies
Google and Meta restrict health claims, before-and-after imagery and targeting on health conditions. Campaigns built without that knowledge get disapproved — or the account gets suspended.
Regulator advertising standards
AHPRA in Australia restricts testimonials about clinical care. The UK's CAP Code and professional regulators govern health claims. Copy is written for the market you practise in.
Replying to reviews can breach confidentiality
Even acknowledging that a reviewer is a patient can be a problem. Review responses are written to be helpful without confirming anything clinical.
What your customers type
The searches we build your pages around.
- clinic near me
- physiotherapist near me
- dermatologist appointment
- private GP same day
- med spa near me
- botox cost
- nutritionist consultation online
- best orthopaedic surgeon
Every target is checked against live search data for your market before a page is written.
What we report on
01
Cost per booked appointment
By service line, so you know which treatments marketing is actually filling.
02
Review count and rating trend
Month over month, alongside local ranking movement.
03
Map pack coverage by service
Visibility for each service you offer, not just your clinic name.
The first 90 days
What happens after you say yes.
01
Audit
Google Business Profile, service pages, review profile, current tracking setup and any compliance risks in live ads or pages.
02
Foundation
Privacy-safe tracking, practitioner and service pages, structured data, and a review request process tied to appointments.
03
Launch
Google Ads on the two or three services with the clearest demand, landing pages built for booking.
04
Scale
Content programme on the conditions and treatments you want to be known for, and expansion to further service lines by cost per appointment.
A straight answer
No borrowed case studies.
We do not have a published Healthcare case study yet, and we will not dress up another industry’s numbers to look like one. What we can show you is the plan above, the real results we have produced in other categories, and a discovery call where we look at your actual account and tell you what we would change.
Where we run it
Healthcare marketing, market by market.
New Delhi–based, working remotely. We have no offices in these markets, and we would rather say so here than have you find out later.
United States
Specialist clinics and med spas — including Miami, where aesthetic medicine is a major category and ad-policy compliance decides who can advertise at all.
Our Miami pageUnited Kingdom
Private clinics and specialists competing alongside NHS pathways, marketed within CAP Code rules.
Australia
Allied health, specialists and clinics working within AHPRA advertising guidelines.
In their words
What clients actually say.
Real clients, named and verifiable. We do not publish testimonials we cannot stand behind.
AdiAnsh didn’t just run our ads — they understood our product better than agencies twice their size. The campaign was built around our customer, not just clicks.
The website they built blew our client away. It looked like something a top-tier international agency would produce, and the turnaround was genuinely fast.
Six times our usual enquiry volume in the first month. The form qualified leads properly, and the Marathi copy actually converted better than the English.
From the SEO posts to the ad campaigns, everything tied together. We could see organic growth happening alongside paid — a real system, not scattered activity.
Before you ask
Healthcare marketing questions, answered straight.
Have you worked with healthcare clients before?
Yes. We work with clinics and practitioners, with clients in India and internationally. We do not have a published healthcare case study on our site yet, and we would rather say that than dress up another industry's results. The discovery call is where we can walk you through how we would approach your practice specifically.
Is your tracking setup HIPAA-compliant?
We design tracking to avoid sending protected health information to ad platforms: no third-party pixels on pages where patients enter health details, server-side conversion events that record only that a booking happened, and data-minimised forms. Your compliance officer or counsel should still review the setup, and we are happy to walk them through it.
Can you advertise treatments that Meta or Google restrict?
Within the rules, yes. Many treatments can be advertised with the right wording, imagery and landing pages. Some claims and targeting options simply are not allowed, and we will tell you plainly which ones rather than risk your ad account.
How long until we see more appointments?
Google Ads can produce bookings within the first couple of weeks. Local SEO and Google Business Profile improvements usually show within 60–90 days and continue to build. If your profile is underdeveloped, that is often the fastest single improvement.
Do you write medical content?
We write it, and your clinicians review it before it goes live. Health content needs to be accurate and attributable to qualified people — that is also what Google and AI assistants look for when choosing what to show for health questions.
What does it cost?
Project work is fixed-price, quoted before we begin. Retainers are monthly with 30 days notice and no lock-in. Ad spend is billed directly by the platforms to you.
Book a discovery call
Thirty minutes. No deck, no pressure.
Bring your current numbers. We will look at what you are running now, tell you what we would change first and why, and you decide whether that is worth paying for.
Send us a brief
The more detail you give, the more useful our first reply will be.
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